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HOW PROFILE WORKS

You need a custom weight loss plan that is trusted and designed specifically for people like you. Profile's nutrition plans were created by doctors, researchers and dietitians to help you safely lose weight and keep it off for good. Our plans are made for all types of people, whether you have diabetes, are looking to get pregnant or just want to feel better, we've got a plan for you. 

Love What You Eat


Our meal plans use both meal replacement, ready-made meals and whole food options to help maximize your weight loss. We have dozens of meal replacement options including bars, shakes, entrees, snacks and more that our members love. Our Profile foods are available online or at any of our Profile stores. Our Healthy Living blog and Profile cookbooks have hundreds of delicious recipes that fit into your meal plan. 
 
Explore Food

Follow a Personalized Nutrition Plan


All of our meal plans were developed by medical experts, researchers and nutritionists to help you safely and sustainably lose weight. Each member is given a step-by-step nutrition plan that is simple to follow and designed to give you flexibility in your food options. During your first coaching meeting you will be matched with your custom Profile food plan. 
 
Have a medical condition? No worries! We offer weight loss plans that are compatible with diabetes, PCOS, hypertension, hypothyroidism, food allergies and more. 

Get Ongoing Support and Guidance


Did you know that you can lose 3x more weight by teaming up with a health coach than on your own?*
 
That's why when you join Profile you get the support of a certified health coach. Your coach will meet with you weekly to make sure you are reaching health goals and will support you through your lifestyle change. Along the way, you will also get support from other Profile members like you in our exclusive online member group. 

Track Your Progress, Activity & Meals


Enjoy full-access to the Profile Journey App when you become a Profile member. Our app connects to your scale to track your weight loss, lets you easily track your meal plan and is the quickest way you can chat with your coach. 

Live close to a Profile location? Stop in to try out Profile 3D, our 3D body scanner. You can get body scans throughout your journey to track your inches lost and see your progress in a way other than the number on the scale.

Explore Our Tech

A Day in the Life

Enjoy a variety of Profile and grocery foods throughout your health journey. 

oatmeal icon Breakfast: Profile Maple & Brown Sugar Oatmeal
Coffee icon Snack 1: Profile Mocha Shake + Coffee
asian bowl icon Lunch: Ground Turkey Zesty Asian Bowl + Iced Tea
protein bar icon Snack 2: Profile Zesty Lemon Bar + Mixed Fruit Drink
spaghetti icon Dinner: Spaghetti Squash + Lean Protein
pudding icon Snack 3: Profile Chocolate Pudding
Spaghetti-Meatballs-2

Answers to Frequently Asked Questions

At Profile, we measure success on and off the scale. You and your coach can focus on a variety of results from health to energy, or other “non-scale victories” or use weight as a way to monitor progress. When it comes to weight loss, typically our members will see approx. 1-2 lbs a week depending on their goals.

Yes! We have a program called “Profile at Home” that personalizes a plan to you, no matter where you are. You will meet with a coach and have weekly conversations via video or over the phone. Your coach will also ship you the Profile foods you need for the weeks ahead. Profile foods are also available for purchase online. Food and coaching services are only available in the United States of America.

Our nutrition plan combines nutritious grocery food with Profile meals to provide you a nutritionally complete meal plan. We’d love to meet with you for a complimentary consultation to see how we can help personalize a meal plan to help you reach your goals. Over time, you and your coach will add more grocery foods into your meal plan as your transition through our program phases.

Step one in getting started with Profile is scheduling a quick, introductory call with one of team members. Here you will get matched with a custom plan and will get answers to all of your questions. 

Our meal plans include both grocery foods and delicious meal replacements. We offer dozens of healthy food options that fit into your meal plan, including shakes, bars, snacks, and more. We also offer fresh, ready-made meals that fit into your meal plan. These are convenient and make it easy to eat real, fresh food while losing weight. 

You may be eligible to use your Flex Spending Account or Health Savings Account (FSA or HSA) for your Profile membership/coaching plan. Check with your insurance provider for details on if you qualify or check out our FSA/HSA info page.

Ready to Get Started?

Schedule your free consultation with one of our certified health coaches. During your consultation, you will get matched with a custom nutrition plan and learn how Profile can help you reach your health goals.

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