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Profile’s nutrition plans were created by doctors, researchers, and dietitians to help you safely lose weight and keep it off for good. Our plans are made for all types of people. Whether you have diabetes, are looking to get pregnant, or just want to feel better, we’ve got a plan for you.

Have HSA or FSA? Your Profile membership and coaching fees may be covered. See if you qualify »


What's Included?

nutrition plan
nutrition plan

Custom Nutrition Plans

salad being tossed
salad being tossed

Healthy Food Options

coach and member meeting
coach and member meeting

1-on-1 Health Coaching

smart phone
smart phone

Smart Tracking & Tech

Custom Nutrition Plans


Our meal plans were developed by medical experts, researchers, and nutritionists to help you safely and sustainably lose weight. Each member is given a simple step-by-step nutrition plan designed to give you flexibility in your food options. During your first coaching meeting you will be matched with your custom Profile food plan. 


Have a medical condition? We offer weight loss plans that are compatible with diabetes, PCOS, hypertension, hypothyroidism, food allergies and more. 
member cooking with profile cook book

Healthy Food Options

Profile Fresh Eating Out of Tray 2-small (1)

Profile offers a variety of meal plans that use meal replacements, ready-made meals, and whole food options to maximize your weight loss. We have a wide range of options online and in-stores including bars, shakes, entrees, snacks and more that our members love. Our Healthy Living blog and Profile cookbooks have hundreds of delicious recipes that fit into your meal plan.

Some of our Profile Favorites: Chocolate Brownie Shake, Teriyaki Steak Stir Fry, Caramel Cocoa Bar and Sweet Jalapeño Chips.

Member eating profile fresh meal during lunch break

Ongoing Coaching Support


Did you know that you can lose 3x more weight by teaming up with a health coach?*

When you join Profile, you get the support of a certified health coach. Your coach will meet with you weekly to make sure you are reaching health goals and will support you through your lifestyle change. You will also get support from other Profile members like you in our exclusive online member group. 

member and coach reviewing journey map

Smart Tracking & Tech


Enjoy full-access to the Profile Journey App when you become a Profile member. Our app connects to your scale to track your weight loss, lets you easily track your meal plan, and lets you chat with your coach. 

Live close to a Profile location? Stop in to try out Profile 3D, our 3D body scanner. You can get body scans throughout your journey to better track your weight-loss progress.

journey app on smart phone

A Day On Profile

Here is an example of what a day of meals looks like on our Reboot nutrition plan.

maple and brown sugar oatmeal


Profile Maple & Brown Sugar Oatmeal

mocha shake in coffee


Profile Mocha Shake + Coffee

turkey bowl


Ground Turkey Zesty Asian Bowl + Iced Tea

Profile Zesty Lemon Bar

Snack #2

Profile Zesty Lemon Bar + Mixed Fruit Drink

Spaghetti Squash


Spaghetti Squash + Lean Protein

Profile Chocolate Pudding

Snack #3

Profile Chocolate Pudding

Why You'll Love Profile

Why You'll Love Profile Plan

9.3% Avg. Weight Lost*

Did you know that working alongside a health coach leads to 3x more weight loss and overall success?!*

Real Coaches, Not Bots

No one wants to work with a bot. Get real health advice and support from our certified coaches virtually or in-person.

Never Feel Hungry

A sustainable lifestyle change doesn’t start with starving yourself. Our food is both nutritious and tasty, plus it mitigates cravings by making sure you stay full.

Never Get Bored of Your Plan

As your body changes, so does your plan! Our phased plans are optimized weekly to make sure you are never bored or stagnant.

Take Plans Quiz

How To Get Started

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1. Schedule A Free Session

Discuss your health and weight loss goals to determine if Profile is a good fit for you.

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2. Get A Custom Plan

Meet with a certified health coach to get matched with a custom meal plan and start ordering food.

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3. Start Losing Weight

You’re all set! Your coach will be with you every step of the way to make sure you are reaching your goals.

Frequently Asked Questions

Looking to lose weight, but don't want to use meal replacements? Not a problem! Our Coaching+ Plan does not require any meal replacements. Your Profile coach works with you to build a custom meal plan based on your dietary restrictions and preferences.

You may be eligible to use your Flex Spending Account or Health Savings Account (FSA or HSA) for your Profile membership/coaching plan. Check with your insurance provider for details on if you qualify or check out our FSA/HSA info page.

No! Food purchases both in-store and online are available to all individuals. Members may be eligible for food bundling discounts. 

Visit Our Online Store
Visit the Profile Fresh Store

Absolutely! We have meal plan options for individuals with all different food preferences and allergies. Your coach can help you navigate your meal plan and give you recipe options that fit your dietary needs.

Have Questions?
Contact us now.

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