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Why Profile by Sanford Works

Profile by Sanford is a nutrition program that pairs a science-based approach to weight loss with compassionate one-on-one nutrition coaching. We have helped over 165,000+ members lose 2.5+ million pounds and get started living a healthy lifestyle. We work with you to create a personalized weight loss plan based on your goals, health conditions, personal preferences and genetics. A certified health coach will be your guide through your health and fitness journey to help you create lasting lifestyle changes. Coaching is available in-person at any of our 160+ locations and online with virtual coaching. Our plans include:

1-on-1 Nutrition
Coaching & Plans

Work with a certified coach to create a nutrition plan tailored to your goals and lifestyle. Our coaches educate and motivate you through every stage of your weight loss journey.

Lose 15% or More

We promise you will lose 15% of your body weight, or more, in the first year, guaranteed! Subject to our terms and conditions.* Join Profile members who are transforming their lives with this one-of-a-kind promise.

Nutritious Delicious Food

Enjoy tasty, nutritious Profile foods that are packed with protein, nutrients, veggies and more. Try our bars, protein shakes, easy entrees and more.

Get Ready for a Simple Weight Loss Program

With do-it-yourself keto diets, juice cleanses, and weight loss fads, it can be hard to know what is truly safe and healthy for you. Profile by Sanford was created by expert researchers and doctors to make weight loss simple, easy to follow, and—best of all—sustainable. Learn more about our program.

Profile Reviews


The Profile Plan makes it easier, even in the more challenging times, to stay strong and make better nutrition decisions. Alone, my nutrition choices got me into a rut that was harmful both physically and emotionally. With the Profile Plan I take ownership of my nutrition decisions and confidence from my coaching sessions, which gives me the determination I need to stay on track towards reaching my nutrition and weight goals successfully.

The Profile Plan is a super simple, complete program. If you TRULY make the decision to follow it, it works!

Great place and great helpful staff that will help you reach your health goals!

Awesome people at the Minnesota Ave location (in Sioux Falls, SD) – especially Aryn! Thanks for all your support, encouragement and guidance!

Coach Josie is very helpful, easy to talk to which is very 𝐇𝐞𝐥𝐩ful to me. When I was scared and apprehensive she helped keep me calm and inform me about the program. I am so excited to start this journey and to especially have someone like the Profile team to be on my side.

I’ve lost 50 pounds on Profile and feel and look better than I have in years. The plan is so easy to follow and the coaches are fantastic!

Profile by Sanford (Coeur d’Alene) is a great place to go for anyone that is struggling to lose weight. The coaches there are great with weekly coach sessions that help one their goal of losing the weight.

Great plan great coaches 2 weeks in and lost 23 lbs.

Love the coaching staff and the food is great! Highly recommend!

Lost 20+ lbs being on this plan, the food & shakes are tasty and having a coach to help keep you accountable is a wonderful thing!

This lifestyle program is so much more than a weight loss program. It has been an amazing year. The program works if you are committed. Also don’t worry about your commitment because the coaches give you all the support you need without judgment. we are all in this together.

P.S. The food is great and is affordable.

Success Stories From Real Profile Members*

Hear from some of our members who are proudly living a healthy lifestyle because of Profile. Their lifestyle transformations are truly inspiring. We are so proud of them!

Have Questions?

Have questions about our plans or services? Visit our FAQ page for answers to common questions or reach out to us directly. We would love to help!